Recently we had reason to hold a celebration. Teller (of Penn and Teller) had lent us money to purchase the home of a famous magician David P. Abbott and then after 15 months unexpectedly and generously forgave the loan. We… Read More ›
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Meeting Theme: Holiday Gift Exchange
Throughout the year, we encourage members to donate unused magic tricks and DVD’s to our club’s “magic closet” (which is actually a locked closet on the second floor of The Abbott House. In early December we typically enter the closet… Read More ›
Marketing: A Monthly Newsletter
As Executive Director, I firmly believe that as long as I have the two pillars of a monthly event and monthly newsletter of consistently high quality, the club will continue to grow. That’s how much importance I place on the… Read More ›
Marketing Giveaway 16: The Hypnotic Spots
Magicians seek to study how the human brain works – using its limitations to amaze and entertain us. One of those limitations is the brain’s inability to focus on more than one focal point at a time. Magicians use that… Read More ›
Marketing: School Band Fund Raising Show
In the spirit of full disclosure, our club has not tried this. When the planets align, I believe it could be an effective fund raising idea for both a local school band and a local magic club. The son of… Read More ›
Meeting Activity: Writing Deceptively Honest Radio Commercials
If you’ve been involved in magic for more than thirty days, you know that there is an entire skill set in being able to insightfully read and decipher with savviness an ad for a new magic trick: • What in… Read More ›
Governance: Building A Magic Club (Video)
Here’s a twenty-five minute video exploring ten strategies our club discovered in trying to grow our club over the past five-years. https://vimeo.com/898627945/db437e03da
Emotional Composure
Research indicates that the average emotion lasts only ninety seconds UNLESS coupled with a story. Like oxygen to a fire a story coupled to an emotion can keep that emotion burning for hours, days, or even decades. Deprive your emotions… Read More ›
Governance: The Role Of Culture White Paper
Now in a form that you can download and print to aid in discussing with others, here’s a short article focused on the importance of clearly defining the current culture of a magic club as well as what changes to… Read More ›
Governance: Giving Impactful Credit White Paper
From experience we know that positive reinforcement does much to change behaviors in club members. However, we also know that merely stating empty phrases like “good job” or “nice work” seldom carry the impact we might wish. Now in a… Read More ›
Magic Club Leadership Resources 