If you work on your club’s newsletter, I encourage you to download the Copilot app from Microsoft and begin playing with the Designer component of the app. It will generate a graphic for you based on your typing a text… Read More ›
Marketing
Marketing: Brainteaser Graphics For Your Club Newsletter
Consider this a companion post to a previous one this week entitled the Magic Club Newsletter Compendium. In an attempt to make it more efficient for your club to create an interesting newsletter, this collection of 24 brainteaser graphics might… Read More ›
Marketing: Magic Club Newsletter Compendium
Here are 200+ pages of magic club newsletters from The Omaha Magical Society with articles, graphics, and at least one magic trick included in each issue. If you believe your club’s members would enjoy anything you find in skimming through… Read More ›
Marketing: Showmanship Email Essays
About two years ago we realized as a magic club we spent only a fraction of our time on improving the performing skills of our members. Much more of our time was spent learning new magic tricks and showing each… Read More ›
Marketing: A Meeting Promotional Schedule
Our monthly club events occur on the third Monday evening of every month. Here is the monthly schedule to which we currently adhere in promoting/marketing that event – hoping we accommodate our members who plan ahead as well as those… Read More ›
Marketing: Long-Term Care Facilities
As a leadership team, we were amazed at the enthusiastic response to this initiative. We had nearly 15% of our membership volunteer to participate. Why was that (besides the desire to give back with their love of magic)? Our theories… Read More ›
Marketing: Giveaway 5
Add your club’s contact information, and you just might have a tool for your members to use in sharing about your club with others. Download your ready-to-print template HERE. Watch the instructional video HERE.
Marketing: Posters and Graphic Artists
I’ve been asked who does the graphics for our club’s monthly event posters. For the past four years on a monthly basis we’ve used Alina on Fiverr and have consistently found her to be responsive to our requests, willing to… Read More ›
Governance/Marketing: Your Club’s Mission Statement
Why does your club exist? Do your members and leaders know? Do you have it written down succinctly? In the previous post, I addressed the importance of defining a club’s brand with adjectives that members feel when they think about… Read More ›
Governance/Marketing: Your Club’s Brand
When I read you the names of the above brands, you get a feeling with each one. If it’s a positive feeling, that company has spent hundreds of millions of dollars to intentionally and purposefully produce that feeling and sustain… Read More ›